Agenda Item Name:
Title
Request Approval for the Gainesville Environmental Film and Arts Festival, Inc. (Cinema Verde) to Reallocate Previously Awarded Grant Funding
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Presenter:
Jessica Hurov
Description:
The Gainesville Environmental Film and Arts Festival, Inc. (Cinema Verde) has requested adjustments to their Nature and Culture Destination Enhancement Grant to publicize new activities. Cinema Verde is a program whose mission is to broaden the reach of environmental education. They were originally awarded funding to support the Cinema Verde Environmental Film Festival scheduled for February 2023. The organizer instead proposes a three-day event in celebration of Earth Day featuring environmental films, a sustainable business and environmental organization showcase, plus a sustainable celebration of films with education about native plants and regenerative farming.
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Recommended Action:
Recommended Action
Approve the previously awarded grant funding to support the marketing and operations expenses for Cinema Verde’s replacement programming and authorize staff work with the recipient for the uses of the grant award and agreements related to this approval.
Make the legislative factual determination that the events, venues and activities recommended for funding have as one of their main purposes, the attraction of tourists as evidenced by the promotion of the event to tourists, and that the grant award is primarily related to the advancement and promotion of tourism.
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Prior Board Motions:
On October 25, 2022 the Board of County Commissioners approved a $21,571.46 grant award for the Gainesville Environmental Film and Arts Festival, Inc. (Cinema Verde), approved the contract template, authorized staff to issue a grant contract and corresponding purchase order, and authorized the County Manager to execute the contract.
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Fiscal Consideration:
Fiscal Consideration
$21,571.46 was previously awarded and is still available in Nature and Culture Destination Enhancement Fund 006.45.4540.552.82.61.
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Strategic Guide:
strategic guide
N/A
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Background:
In order to support and enhance Alachua County as a culturally interesting and vibrant destination, the Alachua County Board of County Commissioners has allocated a portion of the Tourist Development Tax revenue to aid in the operations and promotions of arts, cultural, and nature events that have, as one of their main purposes, the attraction of tourists as evidenced by the promotion of the event to tourists through the Nature and Culture Destination Enhancement Grant program.